Millennium Wholesale Distributors (A)
商品編號：9B02M018
出版日期：2002/08/28
再版日期：2006/01/30
商品來源：Northeastern University
商品主題：Entrepreneurship; General Management/Strategy
商品類型：Case (Field)
涵蓋議題：Wholesaling;Leadership;Career Development;Bankruptcy
難易度：5 - MBA/Postgraduate
內容長度：15 頁
地域：USA
產業：Wholesale Trade - Non-Durable Goods
事件年度：1995
A successful executive at a U.S. wholesaler has resigned his position to pursue an MBA. Shortly after beginning the program, he is contacted by a former business associate, the owner of a family-owned wholesale distribution company who asks for help in turning around the company where sales have fallen dramatically and which is close to insolvency. Although the former executive is interested in the challenge, he needs to consider the feasibility of salvaging the company. If it is possible and he accepts the assignment, he must decide how to define his role in the company, his relationship to the family. On a personal level, he needs to decide whether to interrupt his studies to advise at a family-owned business. The supplement, Millennium Wholesale Distributors (B), product number 9B02M019, explores strategies, actions and successes in leading change at the failing company.
教學手冊：8B02M18
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