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Chartright Air Group: People First at 41,000 Feet
作者姓名:W. G. Will Zhao, Faisal Abdel Wahid
商品類型:Case (Field)商品編號:W50184
出版日期:2026/05/25內容長度:12 頁

In February 2026, Andrew Money, vice-president of flight operations and chief pilot at Chartright Air Group (Chartright), faced a strategic question about how to sustain and scale of the people-first culture that had become the company’s most significant competitive advantage. Chartright was founded in 1987 and had been led since 2003 by Adam Keller, its president. Keller had transformed a struggling 5-aircraft operator into Canada’s largest private .....more

Hyundai Glovis: Navigating Sustainability and Strategy in Autonomous Shipping
作者姓名:Shivali Verma, Kareem Abdul Waheed, Avinash Samvedi
商品類型:Case (Pub Mat)商品編號:W47780
出版日期:2026/05/12內容長度:14 頁

In September 2025, after a successful pilot trial of the Hyundai Intelligent Navigation Assistant System, the vice-president of shipping at Hyundai Glovis in Seoul, South Korea, was facing a complex strategic dilemma. The pilot project demonstrated improvements in fuel efficiency and operational performance, validating the technology for the company’s digital transformation and environmental, social, and governance targets. A rapid full fleet rollout .....more

IndiGo Meltdown: Crew Rostering Under New FDTL Rules
作者姓名:Raul Villamarin Rodriguez, Hemachandran Kannan, Revanth Kumar Guttena, Manjeet Rege
商品類型:Case (Pub Mat)商品編號:W48160
出版日期:2026/05/12內容長度:13 頁

InterGlobe Aviation Limited (IndiGo), India’s largest airline by passenger volume and domestic market share, faced a severe operational crisis in early December 2025 after it cancelled more than 300 flights over two days, disrupting operations at major airports and attracting intense regulatory and media scrutiny. The airline operated a low-cost carrier model characterized by high aircraft utilization and tightly planned crew schedules. In November .....more

Starlux Airlines: The Revenge-preneur's Dilemma
作者姓名:Daniel Clark
商品類型:Case (Pub Mat)商品編號:W49327
出版日期:2026/03/27內容長度:11 頁

In 2020, Chang Kuo-Wei (commonly known as K.W.) launched STARLUX Airlines Co. Ltd. in Taipei, Taiwan after a family business dispute with his three half-brothers, following the death of their father. STARLUX Airlines Co. Ltd. became a highly successful international airline in just six years, competing against EVA Airways Corp., which was owned by his own family’s business Evergreen Group, a global shipping and hospitality conglomerate. K.W., who .....more

Rivian's Roadmap: Crafting a Brand in the Challenging EV Space
作者姓名:Peter Voyer, Francine Schlosser, Carol Adu-Bobie, W. Glenn Rowe
商品類型:Case (Pub Mat)商品編號:W48987
出版日期:2026/03/25內容長度:18 頁

The newly appointed chief marketing officer (CMO) of Rivian Automotive Inc., Jennifer Prenner, is faced with the formidable task of building the company brand in North America with a view to enhancing sales. Developing a comprehensive marketing communications strategy is the primary means of building the brand, but the operating environment in May 2024 is a challenge: EV interest is waning and there are large-scale issues with EV adoption. <br><br>Rivian’s .....more

Bolt Technology OU: Defending Cross-Border Trademark and Reputation
作者姓名:Dalaisha Aggarwal, Rashmi Kumar Aggarwal, Harvinder Singh
商品類型:Case (Pub Mat)商品編號:W46983
出版日期:2026/03/17內容長度:12 頁

On February 24, 2023, the High Court of Delhi, India ruled against granting an injunction on Ujoy Technology Private Limited to stop using of the term “Bolt” as its trademark. The request was launched by Bolt Technology OU, an Estonian company that offered electric ride-sharing services. Bolt argued that its extensive presence in the global market helped the “Bolt” trademark gain a significant and substantial reputation that extended to India through .....more

Gensol: Corporate Governance Challenges in Promoter-Led Firms
作者姓名:Shiv Sinha, Srinivasan Maheswaran, Jitendra R. Sharma
商品類型:Case (Pub Mat)商品編號:W47756
出版日期:2026/03/12內容長度:18 頁

In April 2025, the board of directors at Gensol Engineering Ltd. (Gensol), an Indian clean-energy company, faced some significant corporate-governance challenges. After the diversion of ?2.62 billion by the company’s promoters led to legal action by the Securities Exchange Board of India (SEBI); a substantial fall in the share price; and the suspension of business operations at BluSmart Mobility Private Ltd. (BluSmart), a related entity run by the .....more

Murti Supply Chain Solutions: The Hidden Costs of Dual Leadership
作者姓名:Monika Arora, Parul Sinha, Aditi Kaushik
商品類型:Case (Gen Exp)商品編號:W47477
出版日期:2026/02/26內容長度:11 頁

In 2020, Aditi Kaushik, a young female professional with experience in human resources and operations, was formally inducted into her family’s logistics business, Murti Supply Chain Solutions Pvt. Ltd. Her father, Sunil Kaushik, founded the company decades earlier and established it as a trusted name in supply chain and transportation services—and his legacy persisted. Family members at the company often bypassed Aditi; vendors hesitated to share .....more

Autowelkin: A Quest for Capability-Based Growth
作者姓名:Aman Sangwan, Ruchi Agarwal, Ritu Srivastava
商品類型:Case (Field)商品編號:W47070
出版日期:2026/01/21內容長度:14 頁

Autowelkin, founded in Coimbatore, India, in 2021 by Shunmuga Sundaram and Srayansh Vivek, emerged as a business-to-business platform rooted in circular economy principles. Starting as a classifieds-style listings business model, the company soon tackled issues of poor visibility, inconsistent quality, and low trust. Responding to these issues, Autowelkin adapted its model repeatedly—first by adding verified listings, then by integrating real-time .....more

Xiaomi EV: Exploring Internationalization Amid Quality Crisis
作者姓名:Arpita Agnihotri, Saurabh Bhattacharya
商品類型:Case (Pub Mat)商品編號:W46750
出版日期:2026/01/08內容長度:17 頁

By May 2025, Xiaomi EV, the electric vehicle (EV) division of Xiaomi Corporation (Xiaomi), experienced a significant decline in orders even after the SU7 model outperformed Tesla Inc. in sales in 2024. Analysts believed that this decline was due to a series of quality issues that plagued SU7 models, including problems with the parking assist system, software failures, manufacturing quality issues, and a fatal road accident. These issues arose at the .....more

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