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Note on the Cuban Cigar Industry (Revised)

Paul W. Beamish; Akash Kapoor; Mila Bojic;

商品編號:9B17M162
出版日期:2017/11/23
再版日期:2017/11/23
商品來源:Ivey
商品主題:General Management/Strategy; International Business
商品類型:Note
涵蓋議題:government and business;internationalization;FDI;industry analysis
難易度:4 - Undergraduate/MBA
內容長度:14 頁
地域:Canada; Cuba; United States
產業:Manufacturing;
事件年度:2017

In June 2017, the U.S. president had made a statement regarding his stance on Cuba-U.S. relations. Business leaders were very attentive, as his actions could impact the softening U.S.-Cuban relations started by his predecessor in 2016. A recent MBA graduate in Canada and an avid cigar smoker, viewed this scenario and wondered what effect it would have on the current environment, and if there was potential in the Cuban cigar industry. With an inheritance of $1 million coming available in the next month, he thought back to his strategy sessions and looked to evaluate this industry.

教學手冊:8B17M162;
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