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Trionym Systems: Investment Decision-Making Using Prescriptive Analytics

Owen Hall; Kenneth Ko;

商品編號:9B15E009
出版日期:2015/05/28
再版日期:2015/05/26
商品來源:Ivey
商品主題:Entrepreneurship; Management Science
商品類型:Case (Gen Exp)
涵蓋議題:Net present value;risk;3-D printers
難易度:4 - Undergraduate/MBA
內容長度:2 頁
地域:
產業:Manufacturing;
事件年度:2014

Trionym Systems, a designer and manufacturer of 3-D printers, was enjoying soaring sales. Trionym’s chief executive officer (CEO) presented a plan for acquiring a new production facility to address the expected demand for the firm’s latest 3-D printer, the RB-5000, which was presently under beta testing. He expressed reservations with respect to considerable uncertainty both in terms of market size and production costs. Accordingly, he wished to use the latest prescriptive analytics techniques to ensure that the decision to expand was the right one. The chief analytics officer was tasked with assessing the proposed project and had to report his findings at the next board meeting.

教學手冊:8B15E009;
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