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My Kind of Cakes: An Expansion Dilemma
作者姓名:Shalini Kalia; Sandeep Puri;
商品類型:Case (Field)商品編號:9B17A024
出版日期:2017/04/28內容長度:9 頁

My Kind of Cakes (MKOC), a cake boutique in Ghaziabad, India, had carved a niche for itself with its unique bakery products, quality food, and excellent service, all offered at a reasonable price. Within five years of opening, the business had flourished, growing in worth from ?7.2 million in 2012 to ?19.5 million in 2016. In January 2017, the owner of the cake shop pondered his strategies for achieving his target revenue of ?50 million by 2020. He .....more

Powertech India: Redesigning Workforce Composition
作者姓名:Bishakha Majumdar; Rudranil Chakrabortty;
商品類型:Case (Field)商品編號:9B17C016
出版日期:2017/04/28內容長度:8 頁

In February 2013, the vice-president of human resources at PowerTech India Private Limited (PowerTech India), was in his office at the company’s Gurgaon headquarters studying the organizational chart of his firm with interest. In his seven-year tenure with the company, he had watched the organization grow considerably. What he loved most about his job was the company’s commitment to follow best practices in human resources management and the people-oriented .....more

The Awethu Project: Values-Driven Decisions for Profit and Social Impact
作者姓名:Charlene C. Lew;
商品類型:Case (Field)商品編號:9B17C018
出版日期:2017/04/28內容長度:9 頁

The Awethu Project (Awethu) was a South African-based social enterprise that operated as a venture capital and investment firm for small, medium, and micro-sized enterprises. The company was widely acknowledged for its social mission of creating jobs and benefiting society while maximizing profit. In March 2016, Awethu’s leaders signed an agreement with a prominent South African corporation, which could allow Awethu to operate within a higher segment, .....more

Tommy Chen: Using Sun Tzu's Art of War in Business
作者姓名:Stephen Grainger;
商品類型:Case (Field)商品編號:9B17M058
出版日期:2017/04/28內容長度:9 頁

In 2014, the general manager and a director of an Australian building company were seeking an outside investor to provide the company with the needed resources to recover from a disastrous takeover. The two found such an investor in a Chinese entrepreneur and Sun Tzu master based in Hong Kong. To the shock of those involved with the Australian company, the Chinese investor used Sun Tzu war strategies to take over and destroy the smaller Australian .....more

Ana by Karma: One Scarf, One Hope
作者姓名:Lei Li; Sophie Fei Zhu;
商品類型:Case (Field)商品編號:9B17M062
出版日期:2017/04/28內容長度:13 頁

In 2014, a Hong Kong-based chartered accountant inadvertently started a social enterprise called Ana by Karma. The initial intent of helping an illiterate Bhutanese woman soon evolved into a journey to empower women in Bhutan to use their creative talents to become financially independent. As a result of her own charming personality and communication skills, the chartered accountant mobilized a team of volunteers to promote scarves that were handwoven .....more

Time Out: A New Global Strategy to Bring Back Profit
作者姓名:Christopher Williams; Umair Shafique;
商品類型:Case (Field)商品編號:9B17M063
出版日期:2017/04/28內容長度:14 頁

In June 2016, the chief executive officer (CEO) of the United Kingdom-based Time Out Group PLC (Time Out), had just taken the company through an initial public offering, raising much-needed capital for investment and growth. Time Out, which provided consumers with information, tickets, and access to theatre, concerts, and events, as well as food, drink, and cultural experiences in its Time Out Market, had reported significant losses in 2014 and 2015. .....more

Orchid Species Preservation Foundation: Choosing a Direction
作者姓名:Mark Arnison;
商品類型:Case (Field)商品編號:9B17M055
出版日期:2017/04/26內容長度:15 頁

The Orchid Species Preservation Foundation (OSPF) was a not-for-profit organization in Edmonton, Alberta, Canada. It was dedicated to the preservation of rare orchid species. The OSPF had 4,500 orchids housed in a greenhouse facility at the Muttart Conservatory, which was owned and managed by the City of Edmonton. In the autumn of 2014, the Muttart Conservatory management decided that the orchid collection should be downsized, in turn sparking the .....more

Heritage Chickens: The Challenge of Genetic Sustainability
作者姓名:Marni Devlin Moses; Leanne Hedberg Carlson; Joel Gehman;
商品類型:Case (Field)商品編號:9B17M057
出版日期:2017/04/25內容長度:8 頁

The Poultry Research Centre at the University of Alberta farm was an internationally recognized research, development, and learning hub. It began the Rare Poultry Conservancy Program in 1986 as a way to maintain heritage chicken breeds. In 2009/10, as a result of the global financial crisis, university funding was reduced, and every campus department needed to cut programs or find creative ways to finance them outside of the traditional methods. By .....more

Balancing Engagement and Innovation at Bharat Petroleum
作者姓名:Snehal Shah; Noel Machado; Jyoti Gouda;Vasudha Agarwal;
商品類型:Case (Field)商品編號:9B17C015
出版日期:2017/04/21內容長度:10 頁

Since 2000, Bharat Petroleum Corporation Limited, a global Fortune 500 petroleum company largely owned by the government of India, had institutionalized an internal competition called IDEAS. Each year, several employees participated by submitting their innovative ideas to the competition. Many of these innovations involved significant savings and/or improvements. However, by 2015, a degree of fatigue had set in. Was IDEAS an innovation engine or a .....more

Hind Oil Industries: Demand Analysis
作者姓名:Abhishek Rohit; Debdatta Pal; Pradyumna Dash;
商品類型:Case (Field)商品編號:9B17M054
出版日期:2017/04/20內容長度:10 頁

In September 2015, the manager of Hind Oil Industries (HOI), a small edible oil manufacturer in Asansol, West Bengal, was challenged by a dilemma in pricing strategy. HOI had seen the price of mustard seeds, its primary raw ingredient, rise steeply because of harsh weather conditions in the previous harvesting season. HOI would need to raise the price of its product significantly in a price-competitive market dominated by larger companies. The manager .....more

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