| Bon Star Hotel |
| 作者姓名:Jim Kayalar |
| 商品類型:Case (Gen Exp) | 商品編號:9B09M072 |
| 出版日期:2009/11/16 | 內容長度:17 頁 |
A management consultant is dispatched to a Central Asian Republic to conduct an operational analysis of an underperforming hotel. Initially the objective of the assignment is to turn around the business. The scope of the intervention, however, changes dramatically as the consultant finds himself in the midst of a high stakes stakeholder standoff with numerous parties vying for ownership of the business. Based on an actual consulting assignment, the .....more
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| Otoyol Motor Company |
| 作者姓名:Jim Kayalar |
| 商品類型:Case (Library) | 商品編號:9B09M053 |
| 出版日期:2009/08/27 | 內容長度:24 頁 |
Otoyol Motor Company, a large commercial vehicle manufacturer, is on the verge of being liquidated by its shareholders. Despite all efforts to maintain its competitive position, the company has been caught in a downward spiral. Erosion of its first mover advantages, shifts in industry core competencies and changes in consumer preferences have depreciated the company's value proposition and deteriorated its market share. Utilizing empirical data, this .....more
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| MIA, Philippines |
| 作者姓名:Jim Kayalar |
| 商品類型:Case (Gen Exp) | 商品編號:9B09M016 |
| 出版日期:2009/02/09 | 內容長度:20 頁 |
The newly appointed country director of MIA Philippines, a non-profit organization with a mandate to alleviate poverty in developing countries, is faced with the challenge of designing and managing a development assistance project that would establish a go-to-market supply chain for a remote Filipino fishing village. The country director has to enter a new country, launch the project, deal with the constraints of a foreign culture, manage the expectations .....more
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| Guam Visitors’ Bureau |
| 作者姓名:Jim Kayalar |
| 商品類型:Case (Field) | 商品編號:9B08M087 |
| 出版日期:2008/12/15 | 內容長度:25 頁 |
The general manager of the Guam Visitors' Bureau, a destination marketing organization, faces the challenge of running the island's tourism industry. There are strong interest groups, who have structured the competitive field in Guam, and the island's mature industry faces ever-increasing competition from rival destinations. The general manager must formulate a realistic strategy that acknowledges the internal and external constraints his organization .....more
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| Pro Clean, Tennessee |
| 作者姓名:Jim Kayalar |
| 商品類型:Case (Gen Exp) | 商品編號:9B08M091 |
| 出版日期:2008/12/15 | 內容長度:15 頁 |
The owner of a carpet cleaning operation in Tennessee is urgently looking for solutions, after his business expansion project has failed. The owner has emulated the business model of a well-established competitor, hoping that what has worked for his competitor would also work for him. The business is churning cash fast as a result of the additional cost of personnel and equipment and could face bankruptcy in the near future.
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| Regal Carnation Hotel, Guam |
| 作者姓名:Jim Kayalar |
| 商品類型:Case (Gen Exp) | 商品編號:9B08M070 |
| 出版日期:2008/10/20 | 內容長度:13 頁 |
In the spring of 2007, a vacationer is upset by the poor hotel experience he has had on the island of Guam. At the onset, the reasons for the bad experience seem to point to seemingly minor issues: bad management, poor service and old rooms. The value of the case lies in the analysis of the symptoms and arriving at the root causes of the problem, particularly the profit maximization strategy of the hotel's owners in a mature industry. The case .....more
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| Mount Rundle Hotel Banff |
| 作者姓名:Jim Kayalar |
| 商品類型:Case (Library) | 商品編號:9B08M050 |
| 出版日期:2008/07/07 | 內容長度:5 頁 |
The general manager of The Mount Rundle Hotel in Banff, Alberta, Canada, felt pressure from her boss at the Encore Hotels Group. A customer had complained to her. Later, he approached the Better Business Bureau of Southern Alberta, the Banff Lake Louise tourism development board, the mayor’s office and had posted a complaint on Tripadvisor.com. The general manager’s boss was not happy and she was frustrated. The customer did not seem to give up. .....more
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